Tori Grasso

This project began as a hand-drawn sketch that I later refined and digitized in Adobe Illustrator. Created in 2019 during college, it was an early concept logo for Royal Claw, blending illustration and branding elements. While the logo has since evolved, this concept piece demonstrates my ability to transform original sketches into polished digital artwork — combining vector illustration, typography, and thematic visuals (like claw-mark streaks). It served as an early creative direction that inspired the updated branding used today.